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November 3, 2014
By: TOM BRANNA
Editor
“Inspired by Women,” is Moroccanoil’s first-ever multimedia advertising campaign. At the heart of the new platform is a digital short-film series helmed by filmmaker Bryce Dallas Howard and Academy Award and Emmy-winning producers RadicalMedia. British supermodel and actress Rosie Huntington-Whiteley, the Inspired by Women ambassador, is involved, appearing in print and digital advertisements for fashion, beauty and lifestyle publications. “We wanted to take our notion of beautiful transforma...
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